AMERICAN CANCER SOCIETY

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Cancer can be beaten when detected early. Yet people rarely go have an annual cancer check up.

To urge people to get checked, we created motion-sensitive Xray screens. When people pass by, it “detects” cancer in various body parts. It asks, “One in three persons has cancer. Have you been checked this year?”

These screen displays are placed in major metro stations, shopping malls and hubs with heavy foot traffic.
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